Infinite Edge Consulting Launches Future Ready CMO Academy to Drive Transformational Change Through Marketing Leadership
“Becoming the Change” will be the inaugural program to enable marketing leaders to join forces, build personal capacities, and define their vision to shape the future of business.
Marketing visionaries including Luman Founder and CEO Tirza Hollenhorst, former Harley-Davidson CMO Shelley Paxton, NYT Best-selling author Chip Conely and Executive Founder of Infinite Edge Consulting Mary Gilbert will help guide the program and develop the next gen of marketing leaders.
San Francisco, CALIF., September 14, 2022 – Marketing Leaders at Infinite Edge Consulting today, announced the launch of its “Future-Ready CMO Academy” with its first program “Becoming the Change” to help shape and develop the marketing leaders who are committed to change. As a part of the inaugural program, marketers will connect with peers and receive guidance from key visionaries including Executive Founder of Infinite Edge Consulting Mary Gilbert, Luman Founder and CEO Tirza Hollenhorst, former Harley Davidson CMO and author of “Soulbbatical” Shelley Paxton, and NYT Best-selling author Chip Conley.
“Today companies and markets are in a spincycle of global transformation alongside social, environmental and economic shifts that have accelerated. As storytellers and brand creators, talent cultivators and corporate consciences, market empaths and growth drivers, CMOs bring invaluable perspective and truth-telling to this new way of operating,” said Executive Founder of Infinite Edge Consulting Mary Gilbert. “But being a force for change and navigating this unknown isn’t easy or always intuitive. Innovating the future demands a new kind of approach. We need new capacities for this new world order, new allies to change the game for good.
Future-Ready CMO Academy begins with “Becoming The Change”
As part of the inaugural Future-Ready CMO Academy program entitled “Becoming the Change,” CMOs committed to this change will be guided through concentrated practice, deep self reflection, and a communal experience with committed peers on a similar journey. These leaders will begin working within a cohort of 24 accomplished peers and supported by some of the world’s most inspiring and impactful transformation specialists to activate a wave of rapid personal evolution that will alter the course of their leadership, people, and the communities that they serve. Participants will emerge from this experience with a refined personal vision and a detailed playbook for realizing leadership potential and driving sustainable change.
The program is designed to collectively recreate the story of success through the lens of each individual, the collective as marketers, and the world at large. Using a variety of modalities, the program empowers leaders to ground themselves in who they are and what they stand for. The cohort will develop a new charter for brands as leaders of constructive change and develop the personal capacities required to lead now. Participants will leave the program with a fresh sense of potential, a new level of capacity, and deep connection with a team of like-minded drivers of change.
“What got us here is not going to get us through this,” Gilbert continued. “We need the mindset and skills to drive the critical changes needed now. This is the moment where we have to choose to be the change and invest in ourselves to become the leaders needed now.”
The Future: Reimagined, Reframed, Refreshed
The Future-Ready CMO Community: Becoming the Change is now open to applicants and will be an opportunity for change leaders to build the emotional strength, strategic insight, and operational technique for what is to come. This new world order demands new capacities and new allies to change the game for good. Future programs for marketers will also be unveiled in the coming months.
Program guides will include:
Marketing transformation leader and executive founder of Infinite Edge Consulting, Mary Gilbert
Culture creation leader and CEO and founder of human innovation and training firm Luman, Tirza Hollenhorst
Chip Conley, New York Times bestselling author, serial entrepreneur, and founder of Modern Elder Academy
Soulbbatical innovator, former CMO of Harley-Davidson and author of A Corporate Rebel’s Guide to Finding Your Best Life, Shelley Paxton
If you are a courageous leader ready to drive radical change and be part of creating a new world order and want to innovate in a responsible, connected, and personally sustainable way, please visit futurereadycmo.com to learn more.
About Future-Ready CMO Academy
The Future-Ready CMO Academy is an organization committed to helping marketers become a force for constructive global change. A community and series of programs led by a global cohort of top marketers, cultural transformation specialists, and leadership trainers, focus on helping marketing leaders usher in a new dynamic where good businesses that make a difference thrive. The curriculum builds the emotional strength, strategic capacity, and operational technique for what is to come.
About Infinite Edge Consulting Group, LLC
Infinite Edge is a consultancy of marketing and culture experts that helps companies build trust and navigate today’s rapidly evolving market environment while providing all the marketing services you'd expect from a top-tier integrated agency. Invite us in to help you transition your marketing operation from reactive to responsive and develop a roadmap to help you thrive through the coming unknown.
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