Credibility Velocity Engine™
You don’t need more content. you need credibility that compounds
Buyers don’t trust ads. They trust signals—citations, frameworks, social proof. And they form an opinion in minutes.
The Credibility Velocity Engine™ is your GTM system for accelerating trust. It helps you show up early, signal authority fast, and create unfair advantage at the exact moments buyers are deciding.
Because in 2025, you don’t win by being visible. You win by being trusted—fast.
The shift breaking gtm teams today
Your buyer just asked ChatGPT or Perplexity for recommendations.
In the next 3 minutes, they will:
Ask an LLM
Scan 4-5 vendor websites
Check review sites
Form an opinion about who's credible
You're either in the consideration set or invisible.
But most GTM teams are optimizing for pipeline velocity—not realizing that credibility velocity decides whether you even get into the pipeline.
Credibility Velocity = How fast your brand goes from “Who are you?” to “These people clearly know what they’re talking about.”
And if you're:
Seeing SEO and paid media decline
Not cited in LLMs or peer conversations
Watching competitors win with faster buyer trust
You don't need more content. You need a system that accelerates credibility.
What the Credibility Velocity Engine™ Delivers
A GTM System That Makes You Unmissable
This is not content marketing. This is credibility architecture in motion—engineered to move you from awareness to authority, fast.
system components:
Narrative Architecture
Clarifies your unique POV and category claim. Built from customer insight, market truth, and executive vision.
Brand Brain
A custom-trained model of your voice, frameworks, and proof—powering consistent, high-velocity creation.
LLM-Optimized Content Engine
Proof-rich assets designed to show up in LLMs, search, and buyer conversations.
Trust Analytics Dashboard
Tracks LLM citation, search lift, demo velocity, and narrative resonance to evolve your story in real time.
Why Growth Engine Isn't Like Anything Else
From scattered strategy and tactics, to streamlined growth system
We activate the resources you already have with strategy + operations. No rip-and-replace, no learning curve chaos.
Built-in Human Support
No other "product" includes seasoned growth operators to run the show. AI amplifies expertise—it doesn't replace it.
Flexible & Modular
Starts as system design, expands to Growth-as-a-Service pods, phases out as you scale. Built to make us unnecessary.
Compounding Proof
Real-time reporting, play-level attribution, team enablement all included. You'll know what's working within weeks, not quarters.
Six Interconnected Systems That Actually Work Together
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What: Signal processing, performance analytics, insight loops, next-best-action recommendations
Why: Data in silos is just noise—connected intelligence drives decisions
Outcome: Clear visibility into what's working and what to double down on
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What: Account-focused GTM strategy, roles, and orchestration as the default
Why: Because individual leads don't buy enterprise software—buying committees do
Outcome: Higher win rates, shorter sales cycles, predictable pipeline
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What: The right tools working together as one system
Why: Tools with under-leveraged capabilities create busy work, not business results
Outcome: 3x faster campaign creation, 65% improvement in sales productivity
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What: AI-personalized campaign creation, modular content, dynamic delivery mapped to account journey
Why: Generic campaigns get generic results
Outcome: 40% higher engagement, measurable pipeline acceleration
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What: Embedded pods to run your growth engine when you can't (yet)
Why: Strategy without execution is just expensive PowerPoint
Outcome: Immediate results while building internal capability
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What: Designed to leave behind a working, measurable, team-owned GTM machine
Why: You need the confidence that your team can deliver sustainable, predictable growth
Outcome: Independent scaling capability with compound momentum
what leaderS ARE SAYING
"The IEC team was critical in leading and developing the essential foundation for us to build from."
Claire Darling, Former CMO
"The IEC team has become key to our success."
Etai Beck, CEO
"The IEC team made a big impact on our marketing operation in a very short period of time."
JEFF SHINER, CEO
REDUCTION IN CAPITAL BURN
35%
REDUCTION IN CUSTOMER ACQUISITION COSTS
40%
IMPROVEMENT IN SALES PRODUCTIVITY
65%
ACCELERATION IN REVENUE GROWTH
3x
Pain Points we solve
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"We're burning capital faster than we're building momentum"
Every quarter feels like we're trading runway for results that don't compound. Investors want efficient growth, but our GTM engine is scattered across disconnected tools, fragmented ownership, and reactive firefighting.
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"Our best people are drowning in execution debt"
The talent that got us here is now stuck duct-taping systems together. Senior leaders are doing junior work. Strategic thinkers are trapped in tactical hell. We're not scaling—we're just working harder.
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"We can't tell what's working or why it's breaking"
Marketing says leads are qualified. Sales says they're garbage. Product ships features no one asked for. Customer success sees churn coming but can't stop it. Everyone has data. No one has answers.
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"We're one bad quarter away from a credibility crisis"
The board wants predictability. The team wants clarity. Customers want consistency. But our GTM motion is held together by heroics, not systems. We're one key departure or market shift away from everything unraveling.
Built for Visionary Pragmatists Who Want Both Speed and Sustainability
You’re a perfect fit if you’re any of the following:
A B2B brand with stagnant growth
strong product-market fit but scattered GTM execution
You’re growing, but your team is burning out and blowing through runway
Ready to transform tactical chaos into systematic growth?
Book a Growth Engine Assessment. We'll analyze your current GTM operation and performance against your goals, identify improvement opportunities, and show you exactly how the system would work for your business—no generic playbooks, no one-size-fits-all pitches.
Have a company in mind that could use our growth engine?
When you refer a company to IEC, you're not just passing along a contact. You're connecting them with a partner who transforms growth pressure into measurable performance. We embed with their teams, install the systems they need, and deliver outcomes that protect your reputation.
Connect the right companies to proven growth systems—and earn meaningful income doing it.
Frequently asked questions
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Growth Engine combines senior fractional leadership with embedded execution pods and integrated technology. You get strategy, systems, and execution in one package, not just advisory guidance.
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Growth Engine is designed to amplify your existing team, not replace them. We integrate with your people and processes, adding capability and coordination they need to perform at their best.
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We go about your Growth Engine project with our signature dual horizon approach, allowing teams to achieve short term wins while building foundations for long-term, sustainable growth. Most of our clients see measurable short term growth within 90 days of the engagement, with measurable growth acceleration within 120 days depending on company and executive buy-in. The AI-native, dual-horizon approach means faster setup and optimization cycles.
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Yes. Growth Engine is built to activate your current tech stack with better integration and orchestration. We recommend additions only when there are clear gaps or efficiency gains.
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You own everything—the systems, processes, content, and team capabilities we build together. Growth Engine is designed to make us unnecessary over time.
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The length of the engagement depends on your needs and goals. A typical engagement would start at a minimum of 6 months to get a solid foundation in place, with the option to extend to longer term engagements expanding into 12-18 months. While we have worked with clients for longer in different parts of the organization, the length depends on your unique growth needs and challenges.